About Us

Empowering automotive businesses to unleash the power of data and AI—increasing efficiency, driving revenue, and connecting their technology ecosystem.

Infomedia in numbers

35+ years

Experience in automotive data and technology

250K

Users of Infomedia solutions

186

Countries

50

OEM brands

40+

Languages

We offer automakers and dealers intelligent, data-driven solutions that drive success.

Our innovative SaaS, DaaS, and AI solutions help automakers and dealers turn their data into a strategic advantage—optimising every stage of the vehicle and customer lifecycle. From selling genuine OEM parts both in-store and online, to delivering personalised, digital-first service experiences, we enable smarter, more connected aftersales operations.

Our AI-powered tools also transform knowledge management and accelerate technician and employee training, giving all teams faster access to accurate information and helping them stay up to speed with increasingly complex vehicle models.

We focus on connecting the entire automotive ecosystem, by bridging the gap between manufacturers, dealers, and customers, ensuring more efficient, transparent, and profitable experiences for all.

Our story

What started as a small team building electronic parts catalogues (EPCs) in Sydney and Melbourne has grown into a global provider of automotive aftersales solutions. As demand for data-driven technology grew, we expanded across EMEA, opening offices in the UK and Germany, and into the US, establishing a presence in Atlanta following our acquisition of SimplePart. In 2025, we acquired a 50% stake in Intellegam, an innovative AI start-up based in Munich. This strategic partnership has already delivered new AI-driven products and will further strengthen our existing portfolio with advanced AI capabilities.

Our mission

Our mission is to empower the automotive industry with data-driven solutions that enhance customer experiences, improve efficiency, and drive revenue growth. With a focus on connecting the entire automotive ecosystem, we bridge the gap between manufacturers, dealers, and customers, ensuring a more efficient, transparent, and profitable experiences for all.

Our customers

What matters to us

Our values

At Infomedia, our values shape how we work every day and with every project.

We collaborate closely as a team so we can deliver real value to our customers—OEMs, dealerships, and partners alike.

We innovate boldly, using data and technology to solve real problems and drive progress in the automotive industry.

We also own it by taking responsibility for our work, following through on our commitments, and striving for excellence and integrity in everything we do.

By living these values, we create a culture where our people can thrive and our customers succeed.

Diversity

At Infomedia, we believe that diversity, equity, and inclusion drive innovation, creativity, and better outcomes for our people and customers. We’re committed to fostering a workplace where everyone feels valued, respected, and empowered to thrive.

Through flexible working options, remote and hybrid roles, and key diversity partnerships, we create opportunities for our people to contribute and succeed. By embracing different backgrounds, perspectives, and experiences, we build a stronger, more inclusive culture—one that reflects the global automotive industry we support.

Employee volunteering

We’re excited to launch our new volunteer day at Infomedia which will give every employee a paid day off each year to give back to their local community with their team.

Whether it’s a beach clean-up, helping at a food bank, or supporting a local charity, it’s a chance for our teams to make a meaningful impact together. We can’t wait to see what we achieve!